We've Got Your Back is our empathy meets health & wellness project and it's equal parts fun, high fives, exercises, information, giveaways, moments of sameness, and laughter.
Running for the first time in 2015 (you can check out the original video of that right here) with construction workers from Majid Al Futtaim, the project was a hit, and 2016 was about expanding the reach and getting more of Majid Al Futtaim's awesome employees involved.
So deep in the depths of some of Dubai's biggest malls, and outdoors in the heart of a huge residential development, we joined forces with FitnessLink and made the goodness happen.
Check out the video below to see what We've Got Your Back looks like in action.
Just the facts ya'll. Just the facts.
And here is a little edit just showing some of the sweet dance moves that went down over the course of the project. There's no better ice-breaker than some moves to the soundtrack of everyone laughing.